Markets are Relationships Bloghttp://aptusadvisory.com/markets-are-relationships-blog/Markets are Relationships Blogen-AU2012-02-07T01:12:31ZSquarespace Site Server v5.11.81 (http://www.squarespace.com/)Small Businesses Focus Marketing Efforts On Social Mediahttp://aptusadvisory.com/markets-are-relationships-blog/2011/4/28/small-businesses-focus-marketing-efforts-on-social-media.htmlMark Bradley2011-04-28T07:32:57ZMarketing Social Media Strategy Web 2.0Small Businesses Focus Marketing Efforts On Social Media: "

According to a new survey from the American Express OPEN ‘Small Business Monitor’, more than a third (35%) of US small businesses are using online social networking for marketing, up from 15% in fall 2009. In addition, 12% of respondents were using blogs as a social tactic, nearly double the figure from fall 2009.

(Via Social Media Optimization.)

]]>Why Startups Need to Bloghttp://aptusadvisory.com/markets-are-relationships-blog/2011/3/28/why-startups-need-to-blog.htmlMark Bradley2011-03-28T07:11:50ZCommunication Marketing Small business Social Media Strategy WeblogsWhy Startups Need to Blog (and what to talk about …): "

Blogs. We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted.

By definition, if you are reading this you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? Absolutely.

This is a post to help you figure out why you should write and what you should talk about.

(Via TechCrunch.)

]]>12 Ways to Market Your Startup With Zero Ad Spendinghttp://aptusadvisory.com/markets-are-relationships-blog/2011/2/20/12-ways-to-market-your-startup-with-zero-ad-spending.htmlMark Bradley2011-02-20T07:40:41ZAdvertising Communication Marketing Middle East Web 2.012 Ways to Market Your Startup With Zero Ad Spending: "

Many entrepreneurs think the hard part of building a successful business is coding, while it is important milestone, but if no body bought it or used it, your startup will go no where.

Today we assemble a quick list in how to market your startup with zero ad spending, you are encouraged to tweet the method you found most effective and add your say :

(Via ArabCrunch.)

]]>More Emiratis are writing blogshttp://aptusadvisory.com/markets-are-relationships-blog/2011/1/21/more-emiratis-are-writing-blogs.htmlMark Bradley2011-01-21T05:37:09ZMiddle East Web 2.0 WeblogsMore Emiratis are writing blogs - The National: "ABU DHABI // Blogging in and about the UAE traditionally has been the province of expatriates who wanted to communicate their experiences to friends and family back home.

But now, more Emiratis are joining the blogsophere."

]]>Video: Cloud computing explainedhttp://aptusadvisory.com/markets-are-relationships-blog/2010/10/5/video-cloud-computing-explained.htmlMark Bradley2010-10-05T11:39:20ZCloud ComputingCheck out video here

http://www.silicon.com/videos/view/features/cloud-computing-explained-61446145/

 

]]>The difference between marketing and advertisinghttp://aptusadvisory.com/markets-are-relationships-blog/2010/7/16/the-difference-between-marketing-and-advertising.htmlMark Bradley2010-07-16T04:02:45ZAdvertising Communication MarketingThe difference between marketing and advertising - Sales & Marketing - Your Business - Features - CRN Australia: "The art of conversation – knowing what they want.

Most people think marketing is the same as advertising. Not true. Advertising is a tactic designed to bring in customers. Marketing is about knowing the client and what they want from the business."

]]>How to build a Twitter strategy for your businesshttp://aptusadvisory.com/markets-are-relationships-blog/2010/6/18/how-to-build-a-twitter-strategy-for-your-business.htmlMark Bradley2010-06-18T04:56:13ZCommunication Marketing Twitter Web/TechHow to build a Twitter strategy for your business: "You know your business can't just wing it on Twitter, you need a strategy. This guide will provide you with the real questions you need to ask in order to craft a Twitter strategy for your business"

(Via The Sydney Morning Herald Technology Headlines.)

]]>10 tips for using Gmail at workhttp://aptusadvisory.com/markets-are-relationships-blog/2010/5/27/10-tips-for-using-gmail-at-work.htmlMark Bradley2010-05-27T07:31:54ZSmall business Web/TechExcellent resource for managing email in an small business:

10 tips for using Gmail at work: "Posted by Michelle Lisowski, Product Marketing Manager, Google Apps

Working with a lot of small business owners who have moved their email over to Google Apps, we’ve found that many started out managing their work email through their personal @gmail.com accounts. So, in honor of National Small Business Week and the estimated 27.2 million small businesses in America, we wanted to share some tips we’ve picked up from them (and other people at Google) on how to get the most out of using Gmail at work.

(Via Gmail Blog.)

]]>Why VCs Won't Sign Your NDAhttp://aptusadvisory.com/markets-are-relationships-blog/2010/5/11/why-vcs-wont-sign-your-nda.htmlMark Bradley2010-05-11T11:04:03ZAngel Investment Entrepreneurs Venture CapitalWhy VCs Won't Sign Your NDA: "

There are several important documents you'll want to have ready when you meet with potential investors. Your mission statement. Your founding team's resume and responsibilities. A business plan.

But most investors agree: they do not want to sign an NDA.

(Via Read/WriteWeb.)

]]>Angels in the cloud to help startups find fundinghttp://aptusadvisory.com/markets-are-relationships-blog/2010/5/11/angels-in-the-cloud-to-help-startups-find-funding.htmlMark Bradley2010-05-11T04:58:27ZAngel Investment Entrepreneurs Venture CapitalAngels in the cloud to help startups find funding: "

The Australian Association of Angel Investors (AAAI) has launched suite of tools available under a software-as-a-service model that, it claims, 'will dramatically enhance the ability of Australian entrepreneurs to attract startup investments from angel investors throughout Australia and around the world.'

(Via iTWire Latest Headlines.)

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